Products & Events
Major success enjoyed by Mimaki at drupa 2012
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Strong lead generation, printer sales and the introduction of the JFX500-2131 UV flatbed printer were highlights for Mimaki at the world’s largest printing trade show.
Mimaki reported a successful conclusion to its presence at drupa 2012, , the world’s leading print exhibition, where the company launched a number of new products. Attendees provided very positive feedback about the Mimaki’s new JFX500 series, a next-generation high-speed UV-LED flatbed inkjet printer, the new JV400-LX, a wide-format printer that uses low curing latex inks, and the new JV400-SUV, an inkjet printer equipped with solvent UV ink. Visitors to the Mimaki stand were especially impressed by the quality, speed and low curing temperature of these innovative systems.
Another highlight for Mimaki was the impressive amount of sales generated , reinforcing the value of Mimaki solutions in today’s highly competitive sign and display graphics and textile printing markets.
JFX500 impresses on its debut
The unveiling of the new JFX500-2131, a next-generation UV-LED flatbed inkjet printer, was a major attraction at the Mimaki stand. A high-speed, high-quality printing system, the JFX500-2131 offers excellent output – up to 60m2/h in four-colour mode, and up to 50m2/h with white ink – and faithfully reproduces fine details including crisp print as small as 2 points.
Its large flatbed – 2,100mm x 3,100mm – enables direct printing on a wide range of materials up to a 100mm thick. And its UV-LED curing unit ensures significantly improved curing-efficiency – high-speed printing is now possible without leaving behind uncured ink. In addition, the low curing temperatures associated with LED curing mean that the printer can handle a wider variety of heat sensitive substrates than printers with normal UV curing.
One of Mimaki’s overarching aims is to empower its customers by offering them a choice of systems, enabling them to can choose the one best suited to their needs. It is an approach that proved popular with drupa attendees, who were especially impressed by the versatility of the JV400 series.
The JV400-130/160LX is a high-speed, high-quality latex printer that uses environmentally friendly latex ink, and enables users to print on a wide range of substrates, including uncoated materials. Mimaki’s latex products pave the way for commercial printers to produce cleaner and greener prints. With curing temperatures of 40 – 60°C, the printer not only is more energy efficient, but it enables commercial printers to use a wider variety of substrates.
Mimaki’s JV400-130/160SUV, a revolutionary inkjet printer that blends the flexibility of solvent printing with the durability of UV-cured inks, also drew a significant amount of attention at the show. This unique system won plaudits from sign and display graphics companies, who recognised that the JV400-130/160SUV brings to market a new standard for sign manufacturers – solvent UV, blending the best of both ink technologies into one powerhouse printer.
Mimaki was pleased to play a role in a key highlight of drupa 2012, the ‘The Dance for the Digital Age.' This stunning performance played to packed audiences in the Landa Nanographics stand several times per day during the entire two weeks of the show. It depicted historical milestones in printing. All of the fabric for the dancers’ striking costumes was printed on Mimaki textile printers.
Mimaki textile printers are the world’s fastest dye sublimation systems. They can print at up to 150 square meters per hour on transfer paper as well as direct to pre-treated polyester fabrics without the need for an interim transfer paper step, all without any compromise in quality.
The vibrant costumes used in the dance show clearly made a big impression on these large audiences – Mimaki’s Polish dealer sold three of Mimaki’s textile printers , one of many sales the company closed during the show.
Mike Horsten, Marketing Manager at Mimaki, comments, “drupa 2012 was a huge success for Mimaki, and we’re very proud to have been part of this prestigious event, which was clearly the star of the show. We secured some impressive sales and generated many strong leads, as a result of the significant number of attendees that spent time in our stand during drupa checking out the new technologies offered."
“It was very rewarding to be able to launch so many new products and see them so positively received by visitors to our stand. We are thrilled with the positive feedback we received on the JFX500 series, a next-generation UV-LED flatbed inkjet printer, and the new JV400 series, which offers the option of latex or solvent UV inks.”